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Digital Course Platform Comparison: Teachable vs. Thinkific

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Ready to make some extra income with online course platforms? Not sure which platform to go with? I've used both Thinkific and Teachable, and I'm here to give you the details so you can make the best decisions for what will work best for you. I'll preface with they're both great – just slightly different!

So, let's get started.


Before we get deeper into online learning platforms, let's first answer, "What exactly is an online learning platform?"

Think of it as a virtual classroom, an interactive encyclopedia, and a round-the-clock tutor all rolled into one. An online learning platform is a digital service that offers a range of literally anything lol. From educational courses to knitting basics to rocket science, available at the click of a button.

These platforms allow course creators (that's you!) to package their knowledge into digestible, accessible modules and offer them to eager learners around the globe. All you need is some knowledge to share, a little tech-savviness, and voila! You're ready to shape minds and change lives.

Digital Course Platform Comparison

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Now that we've cleared that up let's tackle the next question: "Who are Thinkific and Teachable for?" While you might think these platforms are only for the likes of Harvard professors or tech wizards, they're for anyone with knowledge to share.

For example, are you a yoga guru aiming to spread your teachings far and wide? Or maybe you're a marketing maven who perfected ChatGPT for marketing. Or maybe you're a passionate home cook with recipes that could give Grandma's Sunday roasts a run for their money. Whatever your forte, if you have an expertise you're eager to share and a drive to teach, Thinkific and Teachable have covered you.

Before we go any further, if you want a full guide to creating your own master class. make sure to click below and bookmark the guide for later! 👇🏻👇🏻👇🏻

Okay, back on track. Let's get into this Digital Course Platform Comparison...


  1. Course Development: Both platforms provide comprehensive course development tools, allowing you to create engaging and interactive courses. This includes video, audio, text, downloadable files, and quizzes.

  2. Marketing and Sales Features: Thinkific and Teachable understand that creating a course is only half the battle – you must also sell it! They offer a range of marketing and sales features, including promotional coupons, email marketing integrations, and sales page templates.

  3. Student Engagement Tools: Keeping students engaged is key to a successful course. Both platforms offer engagement tools like discussion forums and quizzes. They also allow you to send out course completion certificates.

  4. Integration Options: Both Thinkific and Teachable offer a number of integrations with popular third-party tools like Google Analytics, Mailchimp, ConvertKit, Zapier, and more. This allows you to connect your online course seamlessly with your existing workflow and tools.

  5. Customer Support: Thinkific and Teachable have robust customer support systems. They offer resources like knowledge bases, tutorials, webinars, and email support to help you if you hit a snag.


While Thinkific and Teachable differ, they also share key features that make them stand out in the online course platform market. Your choice will ultimately come down to the specific features you need and your budget. Here are some key commonalities:

  1. User-Friendly Course Builders: Both platforms boast intuitive course builders, which means you don't need a degree in computer science to get your course up and running. With drag-and-drop features, creating your course content is as easy as pie.

  2. Flexible Pricing Options: Whether you want to offer your course for free, charge a one-time fee, or create a subscription model, both Teachable and Thinkify give you the flexibility to price your course how you want.

  3. Secure Payments: Both platforms offer secure payment options and integrate with payment gateways like Stripe and PayPal, so your students can pay for your course with peace of mind.

  4. Student Management: Teachable and Thinkific provide student management features, allowing you to track progress, manage students, and respond to queries.

If you want a step-by-step guide to setting up your first course in Teachable, Here is a complete breakdown for you 👇🏻👇🏻👇🏻


  1. Stylish, customizable course pages: Teachable lets you add a touch of your personality, like getting to pick your favorite album cover. It provides a customizable course builder where you can easily create engaging and eye-catching course pages.

  2. Power Editor: For those who like techy stuff, Teachable's Power Editor allows you to get into the nitty-gritty of your page design with its advanced HTML/CSS editing features.

  3. Affiliate marketing: Here's your chance to create your own little army of ambassadors. Teachable has an in-built affiliate marketing feature that allows students to promote your courses and get a cut.


  1. Transaction fees on the basic plan: Money matters, right? On the basic plan, Teachable takes a 5% transaction fee on every course you sell. If you're selling high-ticket courses, this might pinch a little.

  2. Limited quiz functionality: Though Teachable does offer quizzes, it doesn't have the functionality to create more complex ones. If you plan to create intricate assessments, Teachable might have you scratching your head.


  1. No transaction fees: Not a single penny! Thinkific doesn't charge any transaction fees on any of its plans. You get to keep all of your hard-earned cash.

  2. Comprehensive quiz and survey features: It offers more complex quizzing options and even in-course surveys to gauge how your students are doing.

  3. Course completion certificates: With Thinkific, you can award students certificates upon course completion. It's like the cherry on top for your learners!


  1. Less advanced customization: Thinkific's course pages are more template-based. It's like Lego – you can build what you want, but you're somewhat limited by the pieces in the box.

  2. No in-built affiliate marketing feature: While Thinkific allows for external affiliate integrations, it doesn't have a native feature. So, you'll need to work a little extra for that ambassador army.


It all boils down to what's important to you. Teachable might be your go-to if you're looking for deep customization and have plans to employ affiliate marketing. Keep in mind, though, you've got those transaction fees to consider.

On the other hand, if quizzes and certificates are your thing, and you'd rather keep all the proceeds of your course sales, Thinkific could be your winner. Remember, though, customization is a bit more limited here.


Let's get down to brass tacks and discuss the pricing models. Both platforms offer a variety of plans to cater to different needs. Let's start with Teachable.

Teachable Pricing:

Teachable offers four pricing plans:

  1. Free Plan: A good place to start and test the waters.

  2. Basic Plan ($39/month): This is your starting point. You get access to course creation tools, unlimited students, marketing features, and integrations, but with a 5% transaction fee on courses you sell.

  3. Pro Plan ($119/month): Teachable's most popular plan. You get all of the Basic Plan benefits without transaction fees. It includes graded quizzes, advanced reports, course completion certificates, and priority product support.

  4. Pro+ Plan ($199/month): This is for the big leagues. It includes everything in the Professional Plan, with added benefits like bulk student enrollments, custom user roles, and priority customer care.

NOTE: You can also pay annually to save some money.

Digital Course Platform Comparison - teachable pricing

Thinkific Pricing:

Thinkific also has a four-tier pricing structure:

  1. Free Plan: This is a great way to test the waters. You can create three courses, which include quizzes and surveys, content hosting, and instant access to your funds.

  2. Basic Plan ($36/month): This plan includes everything in the Free Plan plus unlimited courses, coupons, email students, drip (scheduled) content, affiliate reporting, custom domain, and email integrations.

  3. Start Plan ($74/month): This is Thinkific's most popular plan. It includes two site admin accounts, five-course admins/authors, private and hidden courses, advanced course pricing options, memberships and bundles, and priority support.

  4. Grow Plan ($149/month): For the education empires, this includes everything in the Pro Plan plus five site admin accounts, 15 group analysts, 50-course admins/authors, a single sign-on (SSO), an onboarding package, and an unlimited growth package.

Thinkific also offers a discount if you pay annually.

Digital Course Platform Comparison - thinkific pricing

There you have it – a showdown for the ages! The best part? Both offer free trials. So take them for a test drive, and see which one feels right.

Remember, whether you're Team Thinkific or Team Teachable, the goal is to create engaging, transformative online courses. May the best platform win!

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